Share on Google Plus Share on Twitter Share on Facebook 143 Share on LinkedIn 22 Share on PInterest Share on Fark! Share on Reddit 128 Share on StumbleUpon Tell A Friend (293 Shares)  

Printer Friendly Page Save As Favorite View Favorites   No comments
Articles

Why Hillary Lost: She Failed to Share Her Heart's Stories

By       (Page 3 of 3 pages) Become a premium member to see this article and all articles as one long page.     Permalink

 Add to My Group(s)

Rate It | View Ratings

storycon.org H2'ed 6/5/08
Author 87
Message
Meanwhile, there will be thousands of campaigns just getting going in the months to come. I wonder how many of them will expend, combined hundreds of millions of dollars on campaign managers and experts without tapping the most powerful message transmitter humans have ever known-- stories.


As the campaign wore on, once Hillary moved Mark Penn from foreground to background, she began to share more of herself, but she never really did delve deep into her heart to find the personal stories that defined her. When I originally wrote the article, Hillary supporters suggested that I was proposing that she talk about her experience of the Monica time in her life. I hadn't necessarily been thinking of that, but if she HAD discussed it, her shock, pain and how she'd coped. she would have absolutely reached people's hearts instead of their heads. Showing her vulnerability and the strength with which she faced such painful moments might have been a lot to expose, but it would have been incredibly powerful. But even without going "there," she could have disclosed some of the private, personal stories in her life that truly showed who she was. Unfortunately, she kept them untold.

Before there were words, there were hand signals and grunts to tell the story of the successful hunt or escape. Human language is composed of syllables, words, phrases and stories. Stories have moved armies, started wars, established religions and, even today, the story business, including lawyers, ministers, marketers, publishers, movie studios and politicians is one of the biggest enterprises and perhaps the most important one in the world. If ever oil and technology disappear, there will always be stories.

Obama is an oratory genius, but it wouldn't hurt him to spend a few hours nailing some life stories to weave into his stump speeches and debates. These stories are ALL about touching, connecting with and finding a place in people's hearts. Reaching a person's heart and establighing a heart connection trumps expertise on issues, the use of fear, the use of cold, prickly negative campaigning. Story is the most powerful force humanity has ever invented. Mark Penn and the rest of Hillary's consultants failed to tap it. Hillary thought she knew all she needed to know to come up with her own stories. The proof is now before us. She had it to lose and her failure to grasp that she held, within herself, the power to reach and capture voters' hearts was what cost her the election. And let's hope Obama doesn't think he's too smart to do without those life stories.
Those who tell the stories rule society.
Plato

Next Page  1  |  2  |  3

 

Rate It | View Ratings

Share on Google Plus Submit to Twitter Add this Page to Facebook! Share on LinkedIn Pin It! Add this Page to Fark! Submit to Reddit Submit to Stumble Upon Share Author on Social Media   Go To Commenting

The views expressed herein are the sole responsibility of the author and do not necessarily reflect those of this website or its editors.

Writers Guidelines

Contact AuthorContact Author Contact EditorContact Editor Author PageView Authors' Articles

Most Popular Articles by this Author:     (View All Most Popular Articles by this Author)

How To Create An Evil Character-- Sound Familiar? (3213 views)

Archetypal, Mythic Strong Women and Patriarchy -- A Conversation with Jean Shinoda Bolen, MD-- Transcript (3072 views)

Writing Stories to Change the World (2409 views)

John Taylor Gatto, author Dumbing Us Down; Interview Transcript, Part 1 (2115 views)

Transcript: Arlene Goldbard, author, The Culture of Possibility: Art, Artists & The Future (2112 views)

Mallary Jean Tenore-- Writing With Hope-- Restorative Narratives (2082 views)

Total Views: 15003

To View Comments or Join the Conversation: